Buy in China…sell in the U.S.

“Organic is a niche, but a very profitable niche.” So went a 2005 article in Prepared Foods magazine. “Give consumers what they truly want...and they will dig deeply into their pockets.” And digging deep they are. No longer limited to hippies and tree-huggers, research by the Hartman Group Inc. finds that—despite the increased cost to the end consumer—70% of Americans buy organic food and drink at least occasionally, with 27% purchasing on a daily or weekly basis.